Author Information

 If you are an author interested in having Caprichos Books carry your book, please read the following details before sending us your book information. Please note that we are unable to accommodate unscheduled walk-in visits or telephone inquiries.


DOES CAPRICHOS BOOKS ACCEPT UNSOLICITED REVIEW COPIES?

If you choose to leave or mail a copy of your book it will be considered a free review copy. 

I WROTE A BOOK, HOW DO YOU DECIDE IF YOU WILL CARRY IT?

Not automatically, but we will review it. We are looking for:

  • Author Connectivity: Authors/Illustrators living in the immediate area are in the most demand as far as self-published books go. 
  • Regional Relevance: Authors who are writing about our area, books with a local theme sell well.
  • High Quality: Professionally edited and formatted, free of errors, priced according to type and genre, well-written, and with an attractive cover and quality paper. For children’s books, high quality illustrations are also a must. 
  • Aligns with Our Collection: We carefully curate each section of our store, making space for new popular books and keeping room for our favorites, classics, and books we think are important. We are always looking for diverse voices and unique stories. This means we have to be picky, so we thank you for your understanding if we decide not to carry your book!

IF YOU DECIDE TO CARRY A BOOK, HOW SHOULD I SEND YOU COPIES?

If your book has been published through a traditional publisher and we feel we have the appropriate audience for it we will order it through them or our regular distributor (Ingram) on standard industry terms (40-50% wholesale discount).  If your book is self-published and not available through our regular distributors, or does not have the standard terms, we may decide to purchase from you directly.  We generally start with 2-5 copies, depending on the genre, and reorder as they sell. At this time we don’t do consignment. 

Send people to indie bookstores to buy your book!  Register your book with IndieBound.org so it can be listed on our website and other indie bookstore sites. Whenever you do publicity for your book, list all local outlets. People buying your book from us means we can buy more copies from you.

MAY I HAVE AN AUTHOR EVENT OR BOOK SIGNING AT YOUR STORE?

Caprichos Books may invite you to do a signing or event if there is availability and it is appropriate. Most events are scheduled at least one month in advance to allow proper time to create and distribute marketing materials. 

HOW DO I SUBMIT MY BOOK INFORMATION TO CAPRICHOS BOOKS? 

Submit new book information to: books@caprichosbooks.com

Include the following details in your email:

  1. Where you reside
  2. Book title
  3. Publication date
  4. ISBN
  5. A writing sample or excerpt
  6. Target Audience
  7. Promotional Plan 
  8. Publicist or Agent contact information

WHAT ARE YOUR TIPS FOR PROMOTING AND SELLING MY BOOK SUCCESSFULLY?

Publishing your book is a big, exciting step. We have some very basic tips for success, engagement and impact:

  1. We strongly encourage all authors to have their book professionally edited. A potential reader flipping through your book will likely walk away if there are obvious spelling errors (particularly on the cover).

  2. Think about hiring a professional graphic designer to do your cover and layout–given a choice the public is much more likely to pick up a book that looks good. Formatting errors disrupt the flow of a story (for fiction) or can cause real confusion about events (for nonfiction). The book title and preferably your name should be printed on the spine.

  3. Buy an ISBN and have a barcode printed on the back cover. It’s difficult to restock your book if we can’t easily track it in our system.

  4. Go with an affordable publishing company so you can price your book reasonably within its genre. Look at other published books in the same genre, trim, and bulk to get an idea of common pricing and price your book accordingly. You don’t necessarily need to print the price on the back cover but be consistent; your book should sell for the same price through every outlet.

  5. Have a website, bookshop.org affiliate page, facebook or instagram for promoting your book. If your website only links to Amazon, or your only advertising sends people to Amazon we are less likely to be able to carry your book as they are actively trying to eradicate small businesses such as independent bookstores. 

  6. Send people to indie bookstores to buy your book!  Register your book with IndieBound.org so it can be listed on our website and other indie bookstore sites. Whenever you do publicity for your book, list all local outlets. People buying your book from us means we can buy more copies from you. (Yes, it's so important so we said it twice.)

WHAT IS THE DIFFERENCE BETWEEN SELF-PUBLISHING AND TRADITIONAL PUBLISHING?

IngramSpark, Salt Water Media, Mascot Books, and many other companies are used by authors to format, sometimes edit, print, and distribute the book. The author pays for all services when self publishing. Self publishing companies will print any book. This is different from traditional publishing. The content, formatting, presentation, and illustrations of traditionally-published books are very high quality. The author doesn't pay for the publishing, but instead receives an advance to write, publicity support, a contract and royalties on sales.